![]() And don’t worry, you won’t code yourself out of a job. Instead of being an animation bottleneck, you can empower your editors to easily create customized, sophisticated animation themselves. More specifically, building MoGRT toolkits for you and your editors. Ask any motion designer what their least favorite activity is, and you’ll likely hear something like: “re-exporting a lower third with slightly different text for the millionth time.” It might only take a minute to update that lower third once, but when you’re doing it over and over - remaking the same animation with changes to the text, color, or length - it’s a big time suck! And while “animation” and “efficiency” don’t often go hand in hand, there is a better way: Motion Graphic Templates, or MoGRTs.
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